Make sure that Google can crawl, index and rank your pages appropriately. A technical SEO audit will uncover any issues holding your site back and ensure they are fixed appropriately.
I conduct thorough SEO audits that look to identify your website’s current SEO performance and any opportunities for improvements. I love sinking my teeth into a good audit, and aim to provide as much value as possible to my clients by not only identifying issues, but by providing specific examples and making recommendations to change the website for the better.
Having worked at a full service digital agency in Bournemouth for many years, I have audited many sites and discovered a wide variety of issues, from incorrect Hreflang implementation to an overall lack of keyword strategy.
SEO audits can focus on a single page on the site, a specific keyword or the site as a whole to try and improve overall performance. I use a variety of tools, including Screaming Frog, Semrush, Search Console, Google Analytics and more to identify any issues and opportunities for improvements to be made.
My audits come over to you as a PDF document which lists out my findings, alongside specific recommendations. I also provide a spreadsheet of examples and other data where required to ensure that you or your developers know exactly where to find any potential issues. I am then on hand to answer any questions as you work your way through the audit, or assist with the implementation of recommendations where required.
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Technical SEO Audits
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Keyword Audits
In order to maximise your website’s organic visibility, you need to be targeting the right keywords on the right pages, using data such as search volume, current ranking and more.
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Content Audits
Content is one of the biggest make or break factors in SEO. A content audit will identify what you’re doing right or wrong, where to focus your efforts and what content is holding you back.
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Competitor Audits
Knowing how your competitors perform organically and what tactics they are using can help to inform your own SEO strategy and ensure you dominate the competition in the SERPs.
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Backlink Audits
Backlinks are still an influential ranking factor, and while Google is much better at ignoring link spam now, it’s good to know what’s working, what isn’t and how you can gain more backlinks.
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Full SEO Audits
To get a full overview of your website’s SEO performance, including technical, keyword, content, competitor and backlinks, a full SEO audit will give you all the answers you are looking for.